Sony A7R V Mirrorless Camera With 24-70mm F/2.8 GM II Lens


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The next generation high-resolution full-frame mirrorless Alpha camera arrives for enthusiast and professional photographers, in the form of the Sony a7R V Camera Body. This update marks a significant turning point for the entire Sony alpha camera range, by introducing new deep learning AI subject recognition, which delivers improved recognition and real-time tracking of humansanimalsbirdsvehicles and insects.

Despite capturing 61 megapixel images from the full-frame back-illuminated sensor, you can now shoot RAW at up to 10fps and record 8K 24p video with full pixel readout and no binning. The sensor also offers wider AF coverage, with 693 Phase-detection AF points and harnesses deep learning AI to acquire and track a broader range of subjects including airplanes, cars, trains and an ever-increasing number of animals.

Sony hasn’t stopped there, ensuring the durable aluminium body is adopted by advanced users across genres like studio, portraiture, wildlife, landscapes, weddings and other subjects where the ultimate image quality is highly desirable.

To meet these demands, the ILCE-7RM5 body includes a class-leading 9M dot EVF and new 4-axis/4-way multi-angle LCD touchscreen for difficult angles and clear shooting. Skin tones have been improved in the a7R V, together with better Auto White Balance, improved low light performance and incredible in-body stabilisation delivering up to 8-stop compensation from the upgraded 5-axis IBIS unit. The Imaging Edge desktop app has also been updated to compensate for movement when shooting pixel shift multi shot, helping creators achieve perfect billboard sized images even when minor movements take place in the scene.

The second generation Sony FE 24-70mm f/2.8 GM II Lens arrives hot on the heels of the FE 70-200mm f/2.8 GM OSS Mark II, as the second G Master zoom to be updated. Not only is it significantly smaller and lighter than its 2016 predecessor, but packs four XD linear focus motors for tenacious AF performance when shooting both stills and video. High resolution, edge to edge sharpness rivals even the best prime lenses for Sony, while an 11-bladed aperture renders gorgeous rounded bokeh with smooth out of focus areas.

As one of the most versatile professional zoom lenses for full-frame Sony cameras, this is a workhorse suited to everything from portraits and landscape photography to weddings, wildlife and moviemaking. It’s these subjects which inspired the mark II design, resulting in a new standard zoom, which is 191g lighter with around 18% less mass than the previous generation. The XD linear motors are extremely effective with fast and quiet autofocus and tenacious tracking for video and stills at up to 30fps burst rates


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